Allegro’s scale of operations
We are a technology leader with European roots and one of the most recognisable brands in Poland, and shopping on Allegro is becoming more and more popular. In 2018, when asked about things they associate with e-shopping, 72% of surveyed Poles first mentioned Allegro, while a year later 80% of respondents expressed this association (E-commerce in Poland. Gemius for e-Commerce Polska, 2018 and 2019). Merchants are also constantly broadening the selection of offered products. In 2019, the number of offers on the platform increased by 40% compared to the previous year, and in the first half of 2020 by another 17%.
Allegro in numbers
21 years in Poland
6th largest eTail in Europe
The most recognisable online store in Poland for 80% of Poles (Gemius 2020)*
20 million customers
each month (Gemius 2020)
117,000
professional merchants
44 million
page views per day (Gemius, December 2019)*
1,996
employees at the end of 2019 (currently 2,200 people)
32 million
searches a day (2019)
The most popular shopping search engine in Poland
*Gemius 2019